1. Oral presentation offer important opportunities to put all your communication skills on display, including research, planning, writing, visual design, and interpersonal and nonverbal communication.
2.Arousing Audience Interest, Build Your Credibility, and Preview your message.
3. Unite the audience around a common goal, tell a story, pass around a sample, ask a question, stat a startling statistic, or use humor.
4. Restate your main points, describe the next steps to be taken, and end on a strong note.
5. Consider sending preview study materials ahead of time, keep your presentation as simple as possible, ask for feedback frequently, consider the viewing experience from the audience members' point of view, make sure your audience can receive the sort of content you intend to use, and allow plenty of time for everyone to get connected and familiar with the screen they're viewing.
Thursday, April 1, 2010
Tuesday, March 9, 2010
Chapter 10 Questions: Proposals
1. Provide feedback and other information for decision making plans, operating reports, personal activity report(s).
2.Secondary research is research done previously for another purpose, where as primary research is new research done specifically for the current project.
3.A survey is reliable if it will produce identical results if repeated and valid if it measures what it's supposed to measure.
4.A conclusion is a logical interpretation of facts and other information where as a recommendation suggests what to do about the information.
5.Organizations solicit proposals using a request for a proposal which includes instructions that specify exactly the type of work to be performed or products to be delivered, along with budgets, deadlines, and other requirements.
2.Secondary research is research done previously for another purpose, where as primary research is new research done specifically for the current project.
3.A survey is reliable if it will produce identical results if repeated and valid if it measures what it's supposed to measure.
4.A conclusion is a logical interpretation of facts and other information where as a recommendation suggests what to do about the information.
5.Organizations solicit proposals using a request for a proposal which includes instructions that specify exactly the type of work to be performed or products to be delivered, along with budgets, deadlines, and other requirements.
Tuesday, March 2, 2010
Persuasive Messages
1. Who is my audience? What are my audience members' needs? What do I want them to do? How might they resist? Ar there alternative positions I need to examine? What does the decision maker consider to be the most important issue? How might the organization's culture influence my strategy?
2. When analyzing the audience, you must take into account their cultural expectations and practices so that you do not unintentionally send the wrong message that may come across as unfamiliar or uncomfortable.
3. Emotional appeal relies on feeling or sympathy from the audience to persuade where as is based on reason using analogies and inductive or deductive logic.
4. i. Analogy ii.Induction iii. Deduction
5. The AIDA model is a way of organizing a presentation of a persuasive message into 4 separate phases. The phases are attention, Interest, Desire and Action. The AIDA model is effective when using the indirect approach, allowing you to save your main idea for the action phase. Some of the limitations of AIDA are: AIDA is a unidirectional method that essentially talks at audiences rather than with them and AIDA is built around a single even rather than building mutually beneficial, long-term relationships.
2. When analyzing the audience, you must take into account their cultural expectations and practices so that you do not unintentionally send the wrong message that may come across as unfamiliar or uncomfortable.
3. Emotional appeal relies on feeling or sympathy from the audience to persuade where as is based on reason using analogies and inductive or deductive logic.
4. i. Analogy ii.Induction iii. Deduction
5. The AIDA model is a way of organizing a presentation of a persuasive message into 4 separate phases. The phases are attention, Interest, Desire and Action. The AIDA model is effective when using the indirect approach, allowing you to save your main idea for the action phase. Some of the limitations of AIDA are: AIDA is a unidirectional method that essentially talks at audiences rather than with them and AIDA is built around a single even rather than building mutually beneficial, long-term relationships.
Thursday, February 25, 2010
Chapter 8 Questions
1. Give the bad news, Ensure its acceptance, Maintain Reader's goodwill, maintain organization's good image, reduce future correspondence on the matter.
2.Will the bad news come as a shock?, Does the reader prefer short messages that get right to the point? How important is this news to the reader? Do you need to maintain a close working relationship with the reader? Do you need to get the readers attention? What is your organization's preferred style?
3.Open with a buffer, provide reasons and additional information, Continuing with a clear statement of the bad news,Close on a positive note.
4.A neutral, noncontroversial statement that is closely related to the point of the message. A buffer establishes common ground with your reader. Some believe they are manipulative and unethical because they can be insincere or deceptive.
5.You help maintain focus on the issues at hand and defuse the emotions that come with presenting bad news. This also helps you to justify the decision being made.
2.Will the bad news come as a shock?, Does the reader prefer short messages that get right to the point? How important is this news to the reader? Do you need to maintain a close working relationship with the reader? Do you need to get the readers attention? What is your organization's preferred style?
3.Open with a buffer, provide reasons and additional information, Continuing with a clear statement of the bad news,Close on a positive note.
4.A neutral, noncontroversial statement that is closely related to the point of the message. A buffer establishes common ground with your reader. Some believe they are manipulative and unethical because they can be insincere or deceptive.
5.You help maintain focus on the issues at hand and defuse the emotions that come with presenting bad news. This also helps you to justify the decision being made.
Thursday, February 18, 2010
In-class activity 2 2/18/10
5493 Beechwood Drive
Trenton, N.J. 08608
April 12, 2009
Florida Resort Bureau
1555 Palm Beach Lakes Boulevard
West Palm Beach, FL 33401
Dear Sir:
My wife and I are planning a late September vacation with our two teenage children and would like to obtain some information we saw in your advertisement in the April 2009 issue of Smithsonian magazine.
In addition to the brochures your advertisement promises, I would like to know the following about your Florida resorts:
1. Which resorts are near large cities.
2. Which resorts are reached by public transportation.
3. Which resorts have attractions for teenagers.
4. Do the off-season rates include all of the amenities.
I am also curious about the weather in Florida during September as well as who would be best to contact about concert schedules during the vacation. This information would be very helpful as it would allow us to properly plan our vacation through your agency.
In order to make plans to take time off work, it would be best if we could have the information in at most 2 weeks. Thank you for your time and consideration.
Frank C. Atlas
Trenton, N.J. 08608
April 12, 2009
Florida Resort Bureau
1555 Palm Beach Lakes Boulevard
West Palm Beach, FL 33401
Dear Sir:
My wife and I are planning a late September vacation with our two teenage children and would like to obtain some information we saw in your advertisement in the April 2009 issue of Smithsonian magazine.
In addition to the brochures your advertisement promises, I would like to know the following about your Florida resorts:
1. Which resorts are near large cities.
2. Which resorts are reached by public transportation.
3. Which resorts have attractions for teenagers.
4. Do the off-season rates include all of the amenities.
I am also curious about the weather in Florida during September as well as who would be best to contact about concert schedules during the vacation. This information would be very helpful as it would allow us to properly plan our vacation through your agency.
In order to make plans to take time off work, it would be best if we could have the information in at most 2 weeks. Thank you for your time and consideration.
Frank C. Atlas
In-class activity 1 2/18/10
2.
I recently purchased your "Negotiator Pro" software for my computer at a local business supply store. Unfortunately, when I attempted to use the CD, it failed to work properly. I attempted to return the disk to the store, however, since it had been previously opened, they were unable to issue a refund. I was directed to contact you directly in order to obtain a version that would work with my computer or a refund. I would like to remain a customer of yours by obtaining the correct copy of the CD.
Please send me any information possible to the address on the letterhead. If you are unable to replace the disk, please refund me the purchase cost if possible. Thank you for your time and consideration.
I recently purchased your "Negotiator Pro" software for my computer at a local business supply store. Unfortunately, when I attempted to use the CD, it failed to work properly. I attempted to return the disk to the store, however, since it had been previously opened, they were unable to issue a refund. I was directed to contact you directly in order to obtain a version that would work with my computer or a refund. I would like to remain a customer of yours by obtaining the correct copy of the CD.
Please send me any information possible to the address on the letterhead. If you are unable to replace the disk, please refund me the purchase cost if possible. Thank you for your time and consideration.
Friday, February 12, 2010
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